For: Internal writers, guest contributors, partners & sponsors
Last updated: April 2025
Mission & Purpose
The Coinranking blog exists to educate, inform, and engage crypto-curious audiences while reinforcing Coinranking as a trusted platform for discovering, comparing, and integrating real-time crypto data.
Our content must maintain editorial integrity while staying trend-relevant, SEO-optimized, and subtly showcasing our product value.
Accepted Content Types
| Type | Description | Tag | Do-follow Links | Disclaimer |
|---|---|---|---|---|
| Educational Article | In-depth learning resources about crypto, DeFi, trends, or technology | learn | 0 | No |
| Sponsored Article | Brand or contributor piece highlighting services or products | contributor | Up to 2 | Yes |
| Press Release | Official announcements, updates, or events | press release | Up to 2 | Yes |
| Listicle | List-style article comparing coins, tools, or platforms | compare | 0 | No |
⚠️ We do not publish articles on crypto mining or crypto staking. However, we do allow articles with gambling or casino-related links, provided they adhere to our tone and content standards.
Writing Style & Structure
📌 Required Elements
- SEO Title
- Meta Description (max 155 characters)
- Excerpt (summary under 25 words)
- SEO Slug (URL-safe, lowercase with hyphens)
- Featured Image: 900 x 400 px
- 1 link to a Coinranking page (non do-follow)
- Clearly defined H2 and H3 tags (H2s serve as article outline headings)
📝 Format Guidelines
- Minimum word count: 600 words
- Maximum word count: 1500 words
- Use short paragraphs (3–4 lines)
- Use bullet points or numbered lists where applicable
- Avoid buzzwords like “revolutionary,” “next big thing”
- No investment advice or hypey language (e.g., “buy now,” “get rich,” etc.)
- Internal Coinranking links are required and must be relevant to context
Tone & Best Practices
| Principle | Description |
| Educated but friendly | Write like a crypto-savvy friend explaining the topic. |
| Keep it real | Avoid jargon and overhyped claims. |
| Clarity over complexity | Prioritize reader understanding with real examples. |
| Subtle brand mentions | Mention Coinranking only when relevant. |
Disclaimer Requirements
All sponsored articles and press releases must include a disclaimer at the end:
This article was published in partnership with [Brand Name].
Review & Publishing Process
- Draft Submission
- Internal Review (content quality, formatting, SEO, disclaimers)
- Edits If Needed (we’ll provide comments)
- Publishing (if approved, it goes live)
Turnaround time: 24–48 hours
Final Notes
We aim to deliver clear, honest, and useful crypto content while supporting our partners. Please follow this policy to ensure consistency and alignment with the Coinranking brand.
Questions or clarifications? Reach out to our content team anytime.