What is SwissBorg (BORG)?

Quick Facts

  • Founded: 2017, based in Lausanne, Switzerland
  • Token standard: ERC-20 (Ethereum) and SPL (Solana)
  • Evolved from: CHSB token, rebranded to BORG in October 2023
  • App users: Over 1 million registered users
  • Key utility: Premium membership, governance, yield, and launchpad access
  • Buyback mechanism: Trading fees fund regular BORG buybacks
  • Fundraising: Series A in 2023 raised over 21 million Swiss Francs

Introduction

SwissBorg (BORG) is the native utility token of the SwissBorg platform, a Swiss-based crypto wealth management app. The project aims to democratize wealth management by making digital asset services accessible, fair, and community-driven.

BORG sits at the center of the SwissBorg ecosystem, unlocking a range of benefits the more a user holds. It is a multi-chain token, operating on both Ethereum and Solana.

History & Background

SwissBorg launched during the 2017 ICO era, raising $50 million to build its platform. The project originally issued the CHSB token, which served as the backbone of the ecosystem for several years.

In October 2023, SwissBorg migrated CHSB to the improved BORG token at a 1:1 ratio, adapting to the evolving DeFi landscape. In 2023, the project also completed a Series A funding round backed by over 16,000 individual investors.

How SwissBorg Works

SwissBorg's flagship product is an all-in-one crypto management app. Its Meta-Exchange aggregates order books from multiple exchanges — including Binance, Kraken, and Bitfinex — to deliver competitive prices for users.

The app covers a broad range of services: on/off ramp, CEX and DEX aggregation, yield earning (Earn), crypto bundles (Thematics), and a launchpad for pre-launch investment opportunities (Alpha Early Deals). Custody is secured using MPC (Multi-Party Computation) keyless technology.

Tokenomics

BORG is designed with a deflationary economic model. Trading fees collected on the platform are converted to USDC and used to execute BORG buybacks directly on the market. A second performance-based buyback runs quarterly.

Token distribution rewards active community members, while the Protect & Choose program lets Premium holders vote monthly on how pooled BORG funds are deployed — either as a safety net or to boost the ecosystem.

Circulating supply ? 159.59 million BORG
Reserved supply ? 822.27 million BORG
FOUNDATION
0x28cC933fecf280E720299b1258e8680355D8841F
822.27 million BORG
Total supply ? 981.85 million BORG
Max supply ? 982.60 million BORG
Updated 2w ago

Ecosystem & Use Cases

  • Premium Membership: Holding BORG unlocks tiered memberships with reduced trading fees and higher yields.
  • Governance: BORG holders known as 'Guardians' vote on platform development and strategic decisions.
  • Yield Boosting: Premium tiers increase APY on Earn strategies.
  • Launchpad Access: BORG can be deposited into trading pools to participate in pre-TGE token launches and earn rewards.
  • Airdrops: SwissBorg redistributes airdrops directly to eligible users.

Team, Governance & Community

SwissBorg is headquartered in Lausanne, Switzerland, and operates under a Virtual Currency License, making it EU-regulatory compliant. Cyrus Fazel is the well-known co-founder and public face of the project.

Community members, referred to as 'Borgers,' drive platform growth and participate in governance. Premium members vote monthly through the Protect & Choose program, giving the community direct influence over treasury allocation.

Advantages

  • Multi-chain design across Ethereum and Solana broadens accessibility and liquidity.
  • Deflationary tokenomics through regular buybacks linked to platform revenue.
  • Real utility — token holdings directly unlock app features and higher yields.
  • Regulated and licensed in the EU, adding a layer of user trust.
  • Strong community with over 1 million users and direct governance participation.

Risks & Challenges

  • Centralized platform dependency — BORG's value is closely tied to the success of a single app.
  • Regulatory uncertainty — evolving crypto regulations globally could impact operations.
  • Competition — the crypto wealth management space is increasingly crowded.
  • Market volatility — as with all crypto assets, BORG is subject to significant price swings.

Long-Term Vision

SwissBorg aims to become Europe's leading crypto wealth management platform by continuously expanding its product suite and community governance model. The move to a multi-chain architecture and the ongoing buyback programs signal a commitment to long-term token sustainability. The project's vision centers on empowering individuals worldwide to manage their wealth on their own terms, with BORG as the engine driving that mission.

Frequently Asked Questions

BORG is the utility token of the SwissBorg platform. Holding it unlocks premium membership tiers, higher yields, reduced trading fees, governance voting rights, and access to launchpad opportunities.

CHSB was SwissBorg's original token launched in 2017. In October 2023, it was migrated to the improved BORG token at a 1:1 ratio to better reflect the platform's expanded DeFi capabilities.

BORG is a multi-chain token available on both Ethereum (as an ERC-20 token) and Solana (as an SPL token). This dual-chain setup enhances accessibility and decentralized exchange trading.

Trading fees collected on the SwissBorg app are converted to USDC and used to buy back BORG directly on the market. A second performance-based buyback also runs quarterly based on company results.

Protect & Choose is a governance program where Premium BORG holders vote monthly on how pooled BORG funds are used, either as a safety net for users or to boost ecosystem growth.

Yes, SwissBorg is based in Lausanne, Switzerland, and operates under a Virtual Currency License, enabling it to offer crypto exchange and wallet services in a regulatory-compliant manner within the EU.

Guardians are Premium BORG holders who participate in governance by voting on platform decisions, including how the Protect & Choose treasury is deployed each month.

The Meta-Exchange is SwissBorg's flagship trading feature that aggregates order books from multiple exchanges to find the best available prices for users when exchanging crypto or fiat.